Saturday, August 9, 2014

gay games and google dispalys

First I would like to welcome the 2014 gay games to Cleveland! The kick-off to the games and the other week long events started yesterday. The city is buzzing with activity and my pride in being a Clevelander is magnified tenfold.
   Last week I left off talking about tenacity, so I would like to talk about my latest example of tenaciousness. Remember tenacity is basically the willingness to do whatever it takes [short of a blood sacrifice but not ruling out the writer's couch] to succeed as an author. Scratch that comment about the ''writer's couch.'' I guess I'm just super horny these days. Right now I'd get on that couch book deal or no book deal! Anyhow, let me get my mind out of the gutter. Where was I? Oh yes, tenacity. My latest example of doing whatever it takes is buying a Google display marketing network ad. These are those ads that appear on web site for people to click on and be taken to another web site to buy something. In this case it will be to Iuniverse's web site to buy Rainbow Plantation Blues. It will appear on 2,000,000 web site world wide.
    It's going to cost me $500.00 which I will pay in three monthly installments from August through October. The ads will begin just in time for the book buying season in November and run for thirty days. I know it sounds like a lot of money for only thirty days but 2,000,000 web sites is an ambush and it will [I'm certain] increase awareness of my novel by well over a million in a very short time. Everybody who sees the ad wont click on it and everybody that clicks on it wont buy it but they will at least know about it and there will be a percentage of people that will buy it.
   I will be working with Iuniverse for the next few months to design the ad, select key words and go over the web sites it will appear on. But I'd better not miss any of my payments or I'll be subject to all kinds of late fees and penalties if I want to continue the project. The package is normally $699.00 up front but I talked them down to $500.00 and a payment plan, so I'm sure I'll be okay. Things will be tighter for the next couple months though.
     I'm really excited about his project and I'm sure it will have some sort of impact. I'll be back next week with another electrifying, spine-tingling, intoxicating, titillating and just plain exciting post[LOL]. Happy Gay Games 2014!

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